C2C, Click to Call aka Time to get “personal”
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Let us ask you this: do you allow your customers to call your business? Of course, you do. Would you like your customers to get in touch with you to learn more about what you have to offer them? Yes again! But can you think of a way to encourage this type of contact more frequently? Say hello to Click-to-Call or in short, C2C.

Click-to-call is a type of communication in which a person clicks an object (e.g. button, image, text, QR code etc.) in order to be connected with another individual in real-time. It constitutes one of the easiest solutions you can offer your customers to quickly get in touch with you for free. The customer simply enters his/her phone number and requests a call and an intermediary service initiates a conversation between the two parties.

Use Cases:
Webpages
Software, Web and Mobile Applications
Emails, Corporate newsletters, eBooks, eBrochures
Social Media
Outdoor banners, flyers and promotion material
Packaging

Why Click-To-Call?

  1. Makes the most out of mobile use

It’s all about smartphones. Capturing mobile users requires your business understanding what works best for them. Adapting to your users’ needs is absolutely essential. And since most people will prefer to make a short call instead of filling in a form on their device, why not create click-to-call actions?

  1. Offers Immediate contact, improves call center’s performance & customer care

Nowadays, it is easy to forget about the power of connecting with customers through simple conversation. Consumers do a lot of research. Most of them would prefer to ask questions before deciding to purchase something. And click-to-call makes it easier for customers to reach you. By answering their questions, you give them one more reason to choose you. You actually give them what they want because click-to-call is something your customers expect since what they are looking for is convenience. Click-to-call can provide a more satisfying customer experience and increases convenience for both business and customers. It is a sure way to engage with your audience and stay on top of customer service.

  1. Increases Conversion rates

Think about how you can increase your conversion rates simply by providing your customers an immediate way to contact you. Users who choose to call are “ready-to-buy” consumers, truly interested in your products/services. Click-to-call is a method of driving sales. And don’t forget that the most efficient sales tool is an actual person talking live with the customer. Remember, if you aren’t making it easy for customers to call you, you are missing out on potential sales.

C2C, Click to Call aka Time to get “personal”

Routee offers Click-to-Call with the following features:

  • Activation Scheduling
  • Design Customization
  • Combinable
  • Multi-lingual
  • Global Coverage
  • Malware protection
  • Call logs
  • Easy implementation
  • Call filtering

Most important: C2C is charged per successful call, with no hidden costs and additional fees.

Click-to-call is offered through our API or Web Platform and can be used by any industry around the world.

C2C is simply too valuable to ignore. If you haven’t already implemented it in your business, a significant number of potential customers could be looking elsewhere or to be more accurate, they could already be talked into a deal by one of your competitors and that’s something you wouldn’t really like, would you now?