Use cases
Marketing Agencies
The problem
A marketing agency has as a client a new business. Their goal is to collect as many contacts as possible. The problem is that without digital marketing it will not have successful results since people nowadays spend most of their free time on their smartphones or surfing on the internet.
Analysis of the problem
The trends in the field of marketing are gradually changing, creating new demands and needs. To meet the above needs in the most effective way, data such as email, mobile number, date of birth, name, address are required.
This occurs as:
There’s a need for new ways of approaching audiences.
Consumers prefer to use new channels to communicate.
Collecting data is not always an easy task to do.
Routee’s Solution
The marketing agency, in consultation with its client, decided to organize a contest by inheriting a pretty attractive gift. The process of participation will be a form of communication, through which it will be able to collect all the necessary data for the latter strategy.
After collecting the data they need, they will be able to carry out automated campaigns through WayMore. WayMore has the ability to deliver messages in the right channel, on the right time. Marketing agent then has only to decide the message and the group of the contact that will receive them.
You need a platform that:
Provides you with sophisticated means of communication
Measure the effectiveness of your campaigns
Improve your ROI by increasing customer engagement
Routee can
Automate your campaigns and reduce the required effort.
Create loyal customers by providing unique customer experience.
Provide you with all the information regarding your incoming data.